Lunch & Learn Webinar Overview
Hosts: Washington State University’s Engineering & Technology Management (ETM) Program and the Project Management Institute (PMI) Olympia Chapter
Aired: November 2025
Guest Speaker: Dr. Efrat Goldratt
Hosts: Washington State University’s Engineering & Technology Management (ETM) Program and the Project Management Institute (PMI) Olympia Chapter
Aired: November 2025
Guest Speaker: Dr. Efrat Goldratt
The traditional approach to project management often leads to a vicious cycle where projects take longer than estimated, creating pressure to start new projects early and resulting in a system flooded with unfinished work. To move toward modern project management, leaders must adopt the Theory of Constraints (TOC) and focus on the psychology of flow.
The Myth of Efficiency: Many believe multitasking is a modern skill, but it is actually the primary cause of project delays.
The Impact: In a multitasking environment, projects can take 3 to 6 times longer than they would if completed sequentially.
Quality Issues: Switching between tasks frequently leads to mistakes and quality problems, necessitating further time for fixes.
Reducing Projects in the Pipe: The only way to reduce the pressure to multitask is to have fewer active projects.
The "Gate" Mechanism: A strong manager must act as a gatekeeper, closing the "pipe" to new projects until an existing one is completed.
Finding the Sweet Spot: Organizations must find the balance between too many and too few projects; the Theory of Constraints provides precise methods to determine this "optimal" number.
Definition: A project or major task should not start until a "full kit" is prepared—meaning everything required to complete it is ready.
Components: This includes not just materials, but also resources, experts, authorizations, and paperwork.
Expert Involvement: Lists should be prepared by experts to prevent "firefighting" later in the project lifecycle.
Triage: In high-pressure environments, managers should prioritize projects based on their value or urgency (e.g., prioritizing projects that generate immediate cash flow during a crisis).
Synchronization: Tasks should be synchronized to the pace of the "drum"—the heaviest-duty task or piece of equipment—to ensure all other activities align with its progress.
The Challenge: A company facing a post-COVID cash crisis was multitasking across 15 complex security installation projects with severe delays.
The Solution: By applying triage to focus on cash-generating projects and synchronizing complementary tasks to main equipment installation, they drastically reduced lead times.
Result: Without adding manpower or resources, the company completed 50 projects in eight months.
Focus on Finish: Managers must cultivate a culture where the goal is to complete tasks, not just start them.
Trust and Reliability: Modern project management requires a culture where employees trust managers to provide necessary time and authorizations, and managers trust employees to prepare full kits and avoid slacking.
Retention: Leaders must remember that "people don't quit organizations; they quit managers"; establishing a healthy, disciplined culture is essential for long-term success.
Top-Down Support: Transitions to "rules of flow" must be supported by top management to prevent external pressure from dumping more projects into the system.
Focus on 2–4 Rules: Most organizations can achieve a "quantum leap" in performance by implementing just two to four rules of flow rather than trying to overhaul everything at once.
Educational Resources: Managers looking to deepen their intuition should start with Dr. Goldratt-Ashlag's business novel, Goldratt’s Rules of Flow.